{"id":5735,"date":"2021-11-18T18:57:16","date_gmt":"2021-11-18T17:57:16","guid":{"rendered":"https:\/\/shop.pyla.it\/?p=5735"},"modified":"2021-11-25T20:13:40","modified_gmt":"2021-11-25T19:13:40","slug":"a-simple-guide-to-conscious-shopping","status":"publish","type":"post","link":"https:\/\/shop.pyla.it\/it\/a-simple-guide-to-conscious-shopping\/","title":{"rendered":"A simple guide to conscious shopping"},"content":{"rendered":"
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Gi\u00e0 da tempo ci siamo accorti che il nostro pianeta ha bisogno di un aiuto concreto da parte nostra. Per fare questo bastano pochi atteggiamenti positivi che fanno sentire utili e parte di qualcosa di pi\u00f9 grande.<\/p>\n\n\n\n

Today I am here to talk to you about a topic that is very close to my heart, especially for the profession that I carry out; I am a jewelry designer and artisan and my business, Pyla Jewelry, was founded on the principles and values \u200b\u200bof simplicity, style and zero waste. Several times, my collaborators and I, during our creative process, often paused to ask ourselves: \u201cdo I really have to throw it away or can I repurpose it?\u201d Almost every time the answer to this question is \u201cYes it could be reused in some way,\u201d for example in prototype tests or in future collections.<\/p>\n\n\n\n

Ecco perch\u00e9 ho deciso di scrivere un articolo sul cosiddetto shopping consapevole per coinvolgervi nell\u2019arte di essere d\u2019ora in poi intenzionali, critici e consapevoli nei vostri acquisti.<\/p>\n\n\n\n

Intendo cio\u00e8 mettervi a parte della mia acquisita maturit\u00e0 in termini comportamentali, che consiste sostanzialmente nell\u2019organizzare le mie abitudini di acquisto e di consumo in modo da accordare la preferenza ai prodotti che posseggono determinati requisiti di qualit\u00e0, differenti da quelli comunemente ricercati dal consumatore medio.<\/p>\n\n\n\n

Ci\u00f2 significa che ho imparato ad apprezzare le componenti essenziali che definiscono la qualit\u00e0 di un prodotto, le sue caratteristiche peculiari anche in riferimento alle modalit\u00e0 della sua produzione, all\u2019etica con la quale opera il fabbricante, alla sostenibilit\u00e0 ambientale del processo produttivo, dietro al quale si celano realt\u00e0 normalmente sconosciute ai pi\u00f9, ma che andrebbero investigate e spesso sostenute.<\/p>\n\n\n\n

Forte di questa mia nuova consapevolezza, adesso che, come giovane artigiana, sono anche dalla parte di \u201cchi produce\u201d, vorrei trasmettervi una serie di considerazioni, chiamiamole di \u201cregole\u201d, che riflettono il mio modo di pensare in termini di acquisti consapevoli.<\/p>\n\n\n\n

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In your search for something necessary don\u2019t settle for a fleeting glance at shop windows or online catalogs, but go beyond the look and learn, where possible, the quality and composition of the product, the manufacturing country, and the size of the manufacturer. Get inspired by super organized portals as much as from the shops you find on Instagram, through which you can also discover small but interesting entrepreneurial realities. Or refer to the trade show profiles for the discovery of a lively and proactive artisan world (in Rome Wave Market Fair is one of the most suitable).<\/p>\n\n\n\n

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La notoriet\u00e0 dei grandi brand esercita sul mercato una attrattiva innegabile. I piccoli produttori, che non possono concorrere con le majors sui volumi, hanno dalla loro una maggiore flessibilit\u00e0 operativa e una cura talvolta maniacale del prodotto. I grandi marchi ricercano manifatture a basso costo per mantenere alti i margini di guadagno, i piccoli operatori, per contro, non possono permettersi forti investimenti in pubblicit\u00e0 e comunicazione e quindi puntano tutto sulla qualit\u00e0.<\/p>\n\n\n\n

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Iscriviti alle newsletter dei tuoi brand preferiti per scoprire in anticipo i nuovi prodotti e ricevere anche sconti esclusivi. Fai partecipi i tuoi amici delle tue ricerche e coinvolgili nella scoperta di marchi meno conosciuti. Darai in questo alle piccole realt\u00e0, soprattutto artigianali, modo di diffondersi e crescere, e talvolta, come in momenti come quello che stiamo vivendo, anche la possibilit\u00e0 di sopravvivere.<\/p>\n\n\n\n

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Non serve attendere gli ultimi giorni per comprare qualcosa, tanto la scelta il pi\u00f9 delle volte \u00e8 gi\u00e0 fatta. Pianifica i tuoi acquisti in anticipo anche per dare modo e tempo di produrre e spedire l\u2019articolo che cerchi, per semplificare il lavoro della catena che si mette in moto per esaudire un tuo desiderio.<\/p>\n\n\n\n

And\u2026 above all: reflect on the fact that your conscious purchase does not only represent something meaningful to you, but, together with other conscious purchases, it entails fundamental reactions on the economy, on the environment, on the ethics of business behaviors, and finally on the future of other people who rely on you to give their work a purpose.<\/p>\n\n\n\n

Buoni acquisti consapevoli!<\/p>\n\n\n\n

Silvia<\/p>","protected":false},"excerpt":{"rendered":"

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